Data Retention Policy
Last updated: January 2026
This Data Retention Policy explains how long Zolvio retains different categories of data and how deletion works. This policy complements our Privacy Policy and Data Policy.
Important Notes
- Retention depends on your plan and the features you use. Plan retention determines how long session recordings and related analytics are available in the app.
- We may retain limited records longer where required for security, fraud prevention, dispute resolution, or legal compliance.
- This policy is informational and not legal advice. Retention requirements can vary by jurisdiction.
Plan-Based Retention (Session Data)
Session recordings and associated event data are retained based on your plan:
| Plan | Retention |
|---|---|
| Free | 7 days |
| Starter | 30 days |
| Growth | 60 days |
| Pro | 180 days |
Retention by Data Type
Typical categories and retention behavior:
- Session recordings & event streams: retained per plan retention window, then deleted.
- Heatmap aggregates: derived from recorded interactions; availability typically aligns with plan retention.
- Heatmap screenshots: cached for display and refreshed when needed (for example after expiry or theme change).
- A/B test configuration & results: stored while tests are active; historical results may be retained to show reporting trends.
- Support logs: may be retained for troubleshooting and security auditing.
How Deletion Works
- Data past its retention period is scheduled for deletion automatically.
- When you uninstall Zolvio, we will delete store data according to our retention and legal obligations.
- Backups and operational logs may persist for a limited time after deletion for resilience and security.
Requests for Deletion
Merchants can request deletion using in-app deletion controls (where available) or by contacting privacy@zolvio.io. If you are a store visitor, contact the merchant first; they are usually the data controller for storefront interactions.
Contact
Questions about retention? Contact privacy@zolvio.io.